Madison, Wisconsin, Job Summary: The Natural Resources Institute Marketing and Communications Unit Manager provides leadership, direction, and implementation for the marketing and communications strategy of the Institute, supporting the Extension mission and advancing the visibility and reach of the vibrant programs and projects carried out by Extension faculty and staff. The Institute is comprised of a team of researchers and outreach specialists who possess a wide range of backgrounds and expertise. From providing water and forestry programming, conservation training and youth environmental education, to leading in-depth studies of the geology, mineral resources, lakes and groundwater of Wisconsin, our outreach specialists, educators, researchers, affiliates and support teams navigate complex issues, facilitate challenging conversations, and help prepare and guide the next generation of community leaders. The position provides vision and oversight of the communications strategy (“road map”) for the Institute, while supporting coordination and alignment of primary communications activities and products across Institute programs and Extension-led projects. This strategy is implemented in coordination with the broader Extension communications strategy and policies. The Marketing and Communications Unit Manager oversees the day-to-day operations of the Unit which is comprised of a talented group of communications professionals including graphic designers, an editor, a web developer, and hourly students. The Manager is responsible for modeling a positive workplace culture and providing excellence in supervisory and management responsibilities including staff recruitment, hiring, training, salary adjustment processes, and performance management and evaluation. The position also manages and directs grant-funded and fee-for-service marketing and communications projects, where Extension is the lead or collaborator with external partners (e.g., state agency, federal agency, tribes, NGO’s); responsibilities include project intake, scoping, budgeting and lifecycle management. Specializations for the unit include expertise in accessible communication, short and long-form publications, branding and strategic marketing support, website planning and development, graphic design, editorial support, and social and traditional media. The Marketing and Communications Unit Manager is an active member of the Institute leadership team and will participate in relevant Institute and Extension work groups and ad hoc teams to advance the mission of the unit, Institute, and broader organization. Responsibilities: Develops and supervises the execution of communication programs and may supervise personnel and/or other resources in support of institutional or unit communication goals. 20% Manages the day-to-day operational unit plans to align with strategic initiatives and to meet established objectives 10% Plans, writes, and edits content for various internal and external stakeholders 30% Plans and directs unit programs and/or projects to ensure adherence to deadlines and budgets 10% Identifies, proposes, and implements new or revised unit operational policies and procedures 10% Develops, implements, and delivers communication materials through various mediums to designated audiences 10% Assists with developing and auditing the unit’s communications budget 10% Exercises supervisory authority, including hiring, transferring, suspending, promoting, managing conduct and performance, discharge, assigning, rewarding, disciplining, and/or approving hours of at least 2.0 full time equivalent (FTE) employees Institutional Statement on Diversity: Diversity is a source of strength, creativity, and innovation for UW-Madison. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the university community. We commit ourselves to the pursuit of excellence in teaching, research, outreach, and diversity as inextricably linked goals. The University of Wisconsin-Madison fulfills its public mission by creating a welcoming and inclusive community for people from every background – people who as students, faculty, and staff serve Wisconsin and the world. For more information on diversity and inclusion on campus, please visit: Diversity and Inclusion Education: Required Bachelor’s Degree In marketing, communications, business, or related discipline Qualifications: Required: -At least 8 years of relevant experience with a record of progressive advancement and evidence of senior-level management responsibility -Supervisory experience and demonstrated ability to create and contribute to a positive and inclusive workplace -Experience managing complex, multifaceted marketing projects and associated budgets -Demonstrated success in project scoping, budgeting, implementing and evaluating marketing and communications services, including doing so in a culturally-relevant manner -Knowledge and skills to effectively interact with people from different cultural backgrounds, including those associated with race, ethnicity, national origin, religion, socioeconomic status, age, gender, disability, sexual orientation and other aspects of human diversity Preferred: -Demonstrated familiarity with key marketing, design and project management tools including Microsoft Office, e-newsletter services, WordPress/similar content management systems, Adobe Creative Suite and project management systems (Smartsheet, Basecamp, Slack, etc.) -Experience with popular social media platforms and how to use them/measure results -Knowledge of the complex political environments in which Extension works, particularly at regional and state levels, and successful experience in these or similar environments -Demonstrated experience or interest in the areas of sustainability, natural resource management, or environmental sciences -Experience creating accessible and inclusive communications Work Type: Full Time: 100% This position may require some work to be performed in-person, onsite, at a designated campus work location. Some work may be performed remotely, at an offsite, non-campus work location. Appointment Type, Duration: Ongoing/Renewable Salary: Negotiable ANNUAL (12 months) Additional Information: Please note that successful applicants are responsible for ensuring their eligibility to work in the United States (i.e. a citizen or national of the United States, a lawful permanent resident, a foreign national authorized to work in the United States without need of employer sponsorship) on or before the effective date of appointment. How to Apply: We are eager to learn more about how your experience and passion may align with this position. Please submit a cover letter referring to your related work experience and a resume detailing your educational and professional background. Your cover letter should communicate your interest in the position and how your skillset aligns with the role. The application reviewers will be relying on written application materials to determine who may advance to preliminary interviews. Contact: Tricia Gorby tricia.gorby@wisc.edu 608-890-1371 Relay Access (WTRS): 7-1-1. See RELAY_SERVICE for further information. Official Title: Communications Manager(CM003) Department(s): A47-EXTENSION/ANRCD/NR/MRKTNG&COMM Employment Class: Academic Staff-Renewable Job Number: 288729-AS Â The University of Wisconsin-Madison is an Equal Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to, including but not limited to, race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, or status as a protected veteran and other bases as defined by federal regulations and UW System policies. We promote excellence through diversity and encourage all qualified individuals to apply. If you need to request an accommodation because of a disability, you can find information about how to make a request at the following website: https://employeedisabilities.wisc.edu/disability-accommodation-information-for-applicants/ Employment will require a criminal background check. It will also require you and your references to answer questions regarding sexual violence and sexual harassment. The University of Wisconsin System will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful candidate will be released. See Wis. Stat. sec. 19.36(7). The Annual Security and Fire Safety Report contains current campus safety and disciplinary policies, crime statistics for the previous 3 calendar years, and on-campus student housing fire safety policies and fire statistics for the previous 3 calendar years. UW-Madison will provide a paper copy upon request; please contact the University of Wisconsin Police Department .
AI: Hello human, I am a GPT powered AI chat bot. Ask me anything!